Mid week discount
How does the club decide which sites qualify.Just back from Lady Margaret. No MWD and about 23 units on site. Will be busy over W/E but 35 vacancies again on Sunday.. .
Comments
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I suppose they do the sums and see if it will be economic. 23 units given mid week discount mean they would have to get 6 more takers just to bring in the same revenue. However, those 6 would consume £30 to £40 of electric at this time of year, so they would actually make less. LMP even at full price is cheaper than several similar sites at the weekend. So perhaps they have decided to split the difference, as it were, and see how it pans out.
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How does the club decide which sites qualify.Just back from Lady Margaret. No MWD and about 23 units on site. Will be busy over W/E but 35 vacancies again on Sunday.. .
Fish, just vote with your wallet, and go somewhere else! Lady Margeret's is possibly not good for your blood pressure!
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We do all the time. Rarely now use CC, as others locally are invariably cheaper and mostly better. Just wondering if the CC could show some immagination even on a trial basis to see if increased usage would be cost effective. Just watch the 2107 pricing
next week. My guess it will be all round increases and extended peak times, just like every year- no immagination.0 -
We look to use the MWD where we can, so using the odd club site for a change instead of a CL at a similar price.
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It is a puzzle as to what sites attract the MWD. We were at Hillhead in early October and there was no difference in price compared to half term week and giving that the site was no where near full and that was base on only the HS being in use. At least with the C&CC age concession you know exactly where you are.
David
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Club pricing seems to have become very complicated these last few years. Used to be fairly simple, but far too much swopping and changing around just for the odd week nowadays. Customer don't like complications. At least this one doesn't!
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We look to use the MWD where we can, so using the odd club site for a change instead of a CL at a similar price.
Same here. I've just returned from Castleton a MWD site. Four nights was just £59.
On Monday when we arrived it would have been about 1/3 full, by this morning it would have been about 1/2. so even a site such as this in a large catchment area doesn't seem to attract those that are able to use it mid-week. However it was fully booked this
weekend.1 -
We look to use the MWD where we can, so using the odd club site for a change instead of a CL at a similar price.
Same here. I've just returned from Castleton a MWD site. Four nights was just £59.
On Monday when we arrived it would have been about 1/3 full, by this morning it would have been about 1/2. so even a site such as this in a large catchment area doesn't seem to attract those that are able to use it mid-week. However it was fully booked this
weekend.But how many would have been there if the MWD was not on? I guess we'll never know.
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Club pricing seems to have become very complicated these last few years. Used to be fairly simple, but far too much swopping and changing around just for the odd week nowadays. Customer don't like complications. At least this one doesn't!
Us neither. There never appears to be two sites with the same price structure or the same MWD periods.
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Castleton with a big catchment area gets MWD.Lady Margaret which is fairly remote desnt. Strange.
LMP is of course on a significant route into a North Wales. Where as Castleton is in a bit of a cul-de-sac. Well unless you want to tow up Winnats. ??? However, I suspect it is more about switching it about. Cirencester lost MWD a bit back but now has it
back. Perhaps a bit of trial and error on the CC's part, to see which brings in most revenue.0 -
Castleton with a big catchment area gets MWD.Lady Margaret which is fairly remote desnt. Strange.
LMP is of course on a significant route into a North Wales. Where as Castleton is in a bit of a cul-de-sac. Well unless you want to tow up Winnats. ??? However, I suspect it is more about switching it about. Cirencester lost MWD a bit back but now has it
back. Perhaps a bit of trial and error on the CC's part, to see which brings in most revenue.LMP has a fair size catchement. Chester, Wrexham, Deeside
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Club pricing seems to have become very complicated these last few years. Used to be fairly simple, but far too much swopping and changing around just for the odd week nowadays. Customer don't like complications. At least this one doesn't!
Us neither. There never appears to be two sites with the same price structure or the same MWD periods.
...nor us...
looking at last year's price list, there were a number of sites that had 7 (IIRC) different price band throughout the year.
some only had the tiniest variation from its neighbour and definitely smacked of squeezing every last drop...
it'll be interesting to see if the 'peaks' (there now seem to be umpteen of these things....) have stretched out a little more, encompassing an extra weekend or so, at either end......
soon, there'll be more 'peak' than 'non-peak' days in a site's calendar
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If weekends are fully booked every weekend on certain sites, and there is never any availability, then the prices are too cheap. Use market forces to regulate those sites by increasing the costs until there are always a few pitches available. Customers who prefer not to pay the charges for those sites would then use an alternative less busy site, so balencing up the usage across the network.
A similar intelligent pricing structure could easily be applied to busy sites during peak season. It's a win win method.
Cheers ........K
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I'm loving the statements-'I rarely use CC sites due to the expense' then I see the same posters stating-'I've just stayed on X CC site it was too expensive, that's why I rarely use them'.
Tip-try not using them, as you say-'there is always commercial sites/CL's in the area that are far better value'. . . .Use those instead. My advice is always free
glad
to help.0 -
If weekends are fully booked every weekend on certain sites, and there is never any availability, then the prices are too cheap. Use market forces to regulate those sites by increasing the costs until there are always a few pitches available. Customers who prefer not to pay the charges for those sites would then use an alternative less busy site, so balencing up the usage across the network.
A similar intelligent pricing structure could easily be applied to busy sites during peak season. It's a win win method.
Cheers ........K
What sort of prices are you wanting them to charge K? Currently peak at Chatsworth for a family of four is £42.70 or £53.70 if they are all classed as adults. That is for a standard pitch, which may be non awning. Plus another £4.90 if you want a super pitch. I think that given the fact it is supposedly a club and we pay an annual membership fee, prices are already sufficiently high.
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Use market forces to regulate those sites by increasing the costs until there are always a few pitches available. Customers who prefer not to pay the charges for those sites would then use an alternative less busy site, so balencing up the usage across
the network.Surely it should not be the aim of a club to exclude a section of their membership from a site by pricing them out of the market. Using your argument K certain honeypot sites, at weekends, will become the exclusive preserve of the better off section of the
membership. That cannot be right.0 -
Use market forces to regulate those sites by increasing the costs until there are always a few pitches available. Customers who prefer not to pay the charges for those sites would then use an alternative less busy site, so balencing up the usage across the network.
Surely it should not be the aim of a club to exclude a section of their membership from a site by pricing them out of the market. Using your argument K certain honeypot sites, at weekends, will become the exclusive preserve of the better off section of the membership. That cannot be right.
Write your comments here...Steve, in the holiday/leisure industry there will always be customers who are better off than others. Thats a fact of life. The CC, by using the highly efficient leisure industry model, would be offering their customers plenty of choice within their particular budget. It makes perfect business sense.
Cheers .......K
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Write your comments here...Steve, in the holiday/leisure industry there will always be customers who are better off than others. Thats a fact of life. The CC, by using the highly efficient leisure industry model, would be offering their customers plenty of choice within their particular budget. It makes perfect business sense.
Cheers .......K
The difference is K, in the leisure industry in general they are not joining a club. A club that is doing its best to promote family caravanning. Yes there are other sites, but that does not help the young family that want to go to BW for the weekend to visit the Great Britain with their youngsters. Using your approach the CC would probably be able to charge up to £50 at a weekend, more in peak, before they ended up with any gaps. However, this would exclude the very groups they are trying to attract.
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Write your comments here...Steve, in the holiday/leisure industry there will always be customers who are better off than others. Thats a fact of life. The CC, by using the highly efficient leisure industry model, would be offering their customers plenty
of choice within their particular budget. It makes perfect business sense.Cheers .......K
The difference is K, in the leisure industry in general they are not joining a club. A club that is doing its best to promote family caravanning. Yes there are other sites, but that does not help the young family that want to go to BW for the weekend to
visit the Great Britain with their youngsters. Using your approach the CC would probably be able to charge up to £50 at a weekend, more in peak, before they ended up with any gaps. However, this would exclude the very groups they are trying to attract.Very good point, as someone who used to go away most weekends throughout the year with my family I always like the prices the club offered.
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We do not go away in school holidays. When we go I find that site prices seem high. Probably my age. However it is a price that I am prepared to pay as the sites provide what I want and so no real grumbles. I would not wish to see prices elevated at weekends.
Nor would I wish to see minimum booking lengths of stay. There is one affiliated site that I would have liked to use this year but it has a minimum booking when we are likely to be there of 1 week and so is not for us.0 -
Write your comments here...Steve, in the holiday/leisure industry there will always be customers who are better off than others. Thats a fact of life. The CC, by using the highly efficient leisure industry model, would be offering their customers plenty
of choice within their particular budget. It makes perfect business sense.Cheers .......K
The difference is K, in the leisure industry in general they are not joining a club. A club that is doing its best to promote family caravanning. Yes there are other sites, but that does not help the young family that want to go to BW for the weekend to
visit the Great Britain with their youngsters. Using your approach the CC would probably be able to charge up to £50 at a weekend, more in peak, before they ended up with any gaps. However, this would exclude the very groups they are trying to attract.Couldn't agree more, Steve. The CC pricing structure may not be perfect but in this respect it is doing exactly the right thing in offering families a reasonably priced alternative to the exorbitant costs of some commercial sites at peak times. It might
not provide all singing, all dancing laid on entertainment etc but it does offer families who want a relaxed break at peak times good value and long may that continue.
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Write your comments here...Steve, in the holiday/leisure industry there will always be customers who are better off than others. Thats a fact of life. The CC, by using the highly efficient leisure industry model, would be offering their customers plenty
of choice within their particular budget. It makes perfect business sense.Cheers .......K
The difference is K, in the leisure industry in general they are not joining a club. A club that is doing its best to promote family caravanning. Yes there are other sites, but that does not help the young family that want to go to BW for the weekend to
visit the Great Britain with their youngsters. Using your approach the CC would probably be able to charge up to £50 at a weekend, more in peak, before they ended up with any gaps. However, this would exclude the very groups they are trying to attract.Write your comments here...They would only be increasing the prices on the very sites that everybody complains that they cannot get on as they are always fully booked. Other sites which normally have spare capacity would not be affected.
There would always be CC sites that families would be able to afford. So the CC would be encouraging families. They would be offering everybody choice. Choice is good.
Cheers...........K
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Surely it should not be the aim of a club to exclude a section of their membership from a site by pricing them out of the market. Using your argument K certain honeypot sites, at weekends, will become the exclusive preserve of the better off section of the
membership. That cannot be right.Write your comments here...Steve, in the holiday/leisure industry there will always be customers who are better off than others. Thats a fact of life. The CC, by using the highly efficient leisure industry model, would be offering their customers plenty
of choice within their particular budget. It makes perfect business sense.Cheers .......K
There is no one leisure industry model. My experience of commercial sites is that they all vary and some cater for niche markets, some profit by this exclusivity. The club, being a club is no exception and the model it employs may be the very reason my many
of us are attracted to it. It's always evolved mind and I'm pretty sure it will continue to do so but retaining those characteristics many enjoy. Heaven help us if ever there is just one market wide model.0 -
Write your comments here...They would only be increasing the prices on the very sites that everybody complains that they cannot get on as they are always fully booked. Other sites which normally have spare capacity would not be affected.
There would always be CC sites that families would be able to afford. So the CC would be encouraging families. They would be offering everybody choice. Choice is good.
Cheers...........K
Why should families be dicouraged by pricing from using the central York site or Chatsworth or Baltic Wharf?
As for everybody complaining that they cannot get in? Me thinks thou doust exagerate. I have no desire to use Baltic Wharf, nor Chatsworth although I have by chance been to each on one past occasion. I would not wish to be at the CC site
in York either. I am sure that I am not alone,0 -
Surely it should not be the aim of a club to exclude a section of their membership from a site by pricing them out of the market. Using your argument K certain honeypot sites, at weekends, will become the exclusive preserve of the better off section of the membership. That cannot be right.
Write your comments here...Steve, in the holiday/leisure industry there will always be customers who are better off than others. Thats a fact of life. The CC, by using the highly efficient leisure industry model, would be offering their customers plenty of choice within their particular budget. It makes perfect business sense.
Cheers .......K
There is no one leisure industry model. My experience of commercial sites is that they all vary and some cater for niche markets, some profit by this exclusivity. The club, being a club is no exception and the model it employs may be the very reason my many of us are attracted to it. It's always evolved mind and I'm pretty sure it will continue to do so but retaining those characteristics many enjoy. Heaven help us if ever there is just one market wide model.
Write your comments here...I appreciate what you are saying Micky, but, my understanding is that, within the CC sites network there is currently differentials in charges depending on particular sites.
What is required, IMO is to continue with this CC policy but increase the differential to reflect the huge demand for certain sites. The club would benefit from the increased income and customers could make an informed choice.
Cheers ................K
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I suppose it depends which way you wish to cut your cloth. Weekends are popular with many sites being completely booked most of time they are open. Many sites are under used during the weekdays. Does that not suggest one is too cheap and the other too expensive?
I suppose the Club could take the speculate to accumulate route by lowering mid week prices in order to attract more customer. If that did not work they would make a further loss. You could offset that midweek discount by increasing weekend prices a bit to
keep income on a even keel. The problem really is nobody wants to loose out but are perfectly happy to gain something and that is a difficult circle to square!David
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