July 2022 Magazine
Is the club on its uppers? Nobody loving it anymore? Have they been "unPC"? After all why would advertisers leave it in droves?
This month's magazine contained not a single additional advertising leaflet.🤔😀 A first for me. Mind you they all just go straight to the recycling bin.
Comments
-
I never noticed, I had to go back and check. Years ago I developed the knack of opening the long side of the envelope, grasping the cover sheets of the magazine, and pulling it out leaving behind the remainder. We have oft been told that the "flyers" pay for the postage, so how was it managed this month?
0 -
In the past the Club have said that flyers put in with the magazine only happen if there is sufficient response to those flyers. It is possible that the current range of flyers have not proved to get a positive response from members and have therefore been discontinued? I wouldn't hold your breath that you won't get them again in the future, unless there has been a complete change of policy which we are not aware of?
David
0 -
A supply chain issue? Everything seems to be falling apart these days.
0 -
I don't even look at the flyers, to be honest. I usually leave them in the paper packet which goes in the recycling before I open the magazine. The magazine usually stick around for a week or so before it finds its way into the recycling. I can always 're-visit' anything on the Magazine app, should I need
David
0 -
As I have said before digital version here as we would have to pay postage and I looked at the digital version for July and at least 5 minutes all done the same for most months.
Sorry to say my RHS magazine more interesting also I do have a French caravan magazine and that is very different to the club magazine.
0 -
I'm halfway through May's edition and haven't even opened June's yet let alone the latest one. Not much chance of a catch up today, it being British GP week-end.
0 -
Takes me all of 5 minutes to 'read' it - then it goes on the pile which we give to a relative of a friend who has recently bought a caravan. Don't think they are members yet - I wonder why
1 -
August edition just arrived and only the 1 leaflet from National trust.
Interesting to note that Carlisle seems to have been annexed by the North East as the club has included it in their "tour of the North east".
Wonder how the local inhabitants feel about that.
0 -
You would have thought that they would have included the Barnard Castle site in the list instead of Englethwaite,
but I guess the article was written by someone who lives South of Milton Keynes, ( or should that be the Watford Gap?) and to them the North is a mystery, never to be explored except on paper.
1 -
They did a similar thing a few years ago when they extoled the virtues of the Peak District. For places to visit they suggested Bury Market (30 miles from the centre of the Peak District and Chester Zoo, over 40 miles. Neither of these are anywhere near the Peak District. Obvious places to visit within the area were totally omitted.
The geographic knowledge of Britain of many people (and dare I say the younger generation) is woefully poor in my opinion. I would have thought this knowledge would have been a prerequisite for anyone writing a 'touring' article for a caravanning magazine. Personally I blame sat navs to a great degree. My niece has just gone on holiday to North Wales. When I asked which way she was going she said she had no idea. "I'll just follow the sat nav". The offer of a road atlas was declined.
0 -
... When I asked which way she was going she said she had no idea. "I'll just follow the sat nav".
I have to own up to doing the same thing. 😳 but I do own several proper paper road atlases.
Nice to know that I live in the Peak District though 🤣
0 -
Perhaps not helped by some maps including Carlisle in the North East
David
0 -
The August mag contains a 16 page advertising supplement for a well known make of caravans and motorhomes. It would be interesting to work out the ads/articles ratio. All I can say is that the articles are hard to find. I rarely see anything that interests me or is original but I guess that’s down to personal taste. Not exactly cutting edge is it?
0 -
i think that 'free' magazines have had their day, as they are only kept going by advertising. The club magazine is a good example of this with a good 50% of it now adverts. If advertisers are not paying for inserts, this would suggest that the circulation is falling, and responses are low.
The biggest problem with the Club magazine is the remaining 50%. Because it now has less space for articles, things are crammed in. There is also a varied audience to cater for, so an individual magazine invariably has nothing of relevance or interest to say, a motorhomer who only uses CL's, or a caravanner who likes to go off grid.
We got to the point where it ended up in the recycling bin 5 minutes after receipt. Compare that to our Practical Caravan magazine subscription, a number of copies of which have been kept because they contain information that is relevant to us.
We have now cancelled the Club magazine, and can honestly say have never looked at it online since.
0 -
The technical articles have become superficial compared with what they used to be. Just as an example of where the Club could actually provide very helpful information and clear up some bad practice would be motorhome tyre pressures where there is contradictory advice and lack of clarity between base vehicle manufacturers and converters. There are many other examples of technical issues with both caravans and motorhomes e.g. reverse polarity on overseas sites, towing stability and stabilisers, hydraulic levelling, LPG cylinders v refillable etc. etc. I am told in the Aug magazine that the IEC plug on my hook-up cable will probably work on most continental sites but I may need an adapter depending on the country. Hardly scratches the surface does it?
0 -
Google Maps says 1.3 miles and 26 mins from the site's furthest pitches to the Town Hall. Given the general age profile of Club membership I am not sure they should be basing it on the ability of Usain Bolt!!!
David
1
